So for the past 6 months, i've been consumed with the development of Runaroo.com, my social networking site.
It's going to be an online tool and community site for joggers.
Why am I interested in this segment? Because I am a casual runner myself. And through the miles and miles of running, I learned that running, unlike other sports, is truly a remarkable personal journey that can be captured online, and monitored and shared through a social website. With the millions of runners hitting the pavement or treadmill day in and day out, there is much to be exchanged and discussed surrounding each runner's journey.
If you've ever visited a discussion board for runners, it is one of the most active and supportive boards found on the internet. Participants are sharing or discussing any bit of their emotion and experience of running. The comaraderie and support network on these boards is impressive, given that nobody knows who the other is in person. These people openly help or seek support in achieving a goal through running, and through it, trigger discussion threads on personal life stories, workplace topics, family issues, in addition to fitness topics. The activity of discussion boards for runners is my cue that there is an opportunity to create a community site here with a very large membership base.
The How -
Runaroo will design one of the most user-friendly sites for this niche audience.
If a site can provide the perfect medium to capture that, it can be of value to the millions and millions. There isn't a site that
Its an opportunity to launch a site that is vastly improved and more interactive from competitor sites.
Runaroo will target casual runners, as opposed to the more serious runner who is focused on improving speed and time.
Runaroo provides helpful tools to focus on your running self, and then lets you gradually interact more and more with runners similar to you.
Runaroo helps you become more inspired and motivated to run.